Lara Prakash

A fashion and sports enthusiast who is driven by storytelling and making a genuine impact on how society views various issues like diversity, sustainability, and equality.

Education

Bachelor of Arts: Political Science, Journalism

University of Southern California (2020-2023)

Pursuing Education

Master of Arts: Public Relations and Advertising

University of Southern California (2023-2025)

Course History

Public Relations and Advertising Fundamentals and Strategy, Persuasive Writing, Storytelling with Data Intelligence, Business and Economic Foundations for Communicators, Multimedia Content Creation for Brand Storytelling I, Improvisational Leadership

Leadership Skills

Authentic, Adaptable, Resilient, Confident, Determined

Languages

English (Native), Italian (Conversational), Spanish (Conversational)

Technical Skills

Adobe Premiere and Audition (Advanced), HTML/CSS (Intermediate), Excel( Advanced), WordPress (Intermediate), Canva (Advanced)

Lara’s Background

Learn about my background, both professionally and personally to understand what fuels me as a PR professional

Expat from diverse family

  • Indian and Irish heritage
  • Born in Bahrain, raised in Texas
  • Family in 4 continents, travelled to 6

Overcome hardship

  • Raised in a single-parent household since 14 years old
  • Transferred universities during COVID-19 pandemic
  • Constant advocate for gun control, women’s rights, and saving the planet

Professional experience

  • Worked at SMAC Entertainment, Zac’s Sweet Shop, BBDO, Northwestern Mutual, United States House of Representatives, and more
  • President of The Women’s Network: USC, Dornsife Transfer Ambassador, VP of Events for USC Swim Club
  • Journalist for Sheesh, Annenberg Media, and Daily Trojan

Hobbies

  • Swimmer for 15 years, including USC Club Swim
  • Avid fashion enthusiast with my own styling company
  • Cello player for 10+ years

Connect with Lara

leprakas@usc.edu